Brian is the principal and managing director of PRLEnterprises Ltd, t/a PRL Rural which formerly operated under the brand ofPastoral Realty Limited.
He entered real estate in 1988 after a 25-year period inthe farming industry, the last 16 years of which involved farming on his ownaccount in the Waikato and Hawkes Bay regions.
For the first 4 years (from 1988) Brian worked with theProfessionals Real Estate Group based in Hamilton, and in 1992 was awarded theRural Salesperson of the Year for the Waikato, Bay of Plenty, Gisborne Districtof the REINZ.
Massey University studies commenced in 1992 and concludedwith a Diploma of Business Studies (Real Estate) in 1993. It was during thistime Brian established Pastoral Realty, with the primary focus of specialisingin rural sales. Residential sales became a subsequent point of focus.
Advanced management studies were completed at MasseyUniversity during 1999 and 2000.
Apart from the specific points of focus on ruralinitially, then residential subsequently, the platform for establishment of thecompany was based very much on Brian’s stance on ethical values, withparticular emphasis on integrity, professionalism and communication at alllevels. Those values have an equally strong emphasis today.
The company moved to purpose-built premises in Te Awamutuin 1995 with that location continuing to be the base for rural and residentialoperations until early January 2020. An additional office was established inCambridge in 2010, with both offices operating in tandem until the businesscomponent of the company was sold in early January 2020.
The ownership of the company was retained with a changein the company name to PRL Enterprises Limited in 2021.
PRL Enterprises Ltd, t/a PRL Rural, with a specific focuson the rural and lifestyle sector, now operates from highly efficient officepremises based in the Tamahere district, midway Hamilton and Cambridge.
Real Estate industry representation commenced in 1994when Brian was elected to the REINZ regional committee for the Waikato, Bay ofPlenty, Gisborne District. His 9-yearinvolvement included two years as District President. For a period of someyears during that time, he was also instrumental in organising a number of verysuccessful rural seminars for the REINZ.
In 2012, he was appointed rural spokesperson for NewZealand for the REINZ, a position he held until the end of 2022. He was alsothe incumbent chair of the REINZ National Rural Sector Group, and from2017-2020 completed a 3-year term as one of the industry representatives on theReal Estate Authority Rural Sector Advisory Group.
During his term in real estate, Brian, Pastoral Realtyand now PRL Rural, have established a reputation as being amongst the top ruralreal estate practitioners in the country, with acknowledged expertise in thespecific marketing of the full range of rural properties.
His extensive track record and widespread referral networkamongst banks, solicitors, accountants and other rural professionals aretestament to his ability and reputation for transparency of activity combinedwith a determination to maintain the highest standards possible within theindustry.
