1840 FRANKLIN STREET lot: 1850 Franklin Street, Wisconsin Rapids, WI 54494

Position your next investment, business, or residential project in a highly visible, strategically located mixed-use area just off the Highway 54 corridor between Wisconsin Rapids and Plover. These two adjoining lots are being offered together as one parcel, providing excellent accessibility and convenient access to one of Central Wisconsin's busiest travel routes. The property is zoned B-2 General Commercial and is ready for development with municipal utilities available. The mixed-use character of the surrounding neighborhood creates exceptional flexibility for future use. Commercial development is immediately permitted, while construction of a single-family home or duplex may be possible through rezoning or approval of a Conditional Use Permit. For buyers considering a residential project, the location offers everyday convenience with restaurants, a grocery store, a laundromat, and Robinson Park all nearby. Whether you're building a home, creating an income-producing duplex, or developing a commercial venture, you'll appreciate the combination of accessibility, nearby amenities, and long-term growth potential. Whether you're planning to build for your own business, develop income-producing property, or secure a site for future appreciation, this offering combines location, flexibility, and outstanding potential in one attractive package.